If you don’t know who Matt Cutts is, then you probably have not been paying much attention to the world of Search Engine Optimization (SEO). If you own or manage a website and have an interest in growing your web presence, then its time you learn more about Matt Cutts.
When viewing Google’s Management Team Page, provided on their company website. You will not see a photo or even a description of Matt Cutts. I find this funny considering, that when Matt Cutts speaks, his words have a more significant impact on the world of SEO than any other Google staff member.
Perhaps you are more familiar with the "stay thirsty" ad campaign put on by Dos Equis Beer. Whereas their spokesman is a older distinguished gentlemen who is lauded as "the most interesting man in the world". I could not help but to rewrite many of the popular sayings so that they are relevant to the world of SEO and Matt Cutts.
"Search engines base their results upon his guidelines"
"His words are considered golden"
"He is fluent in all search engine algorithms, even those that have not been developed yet"
Web Design Client: Pan American Concrete Contractor
Client Location: Bensenville, IL 60106
Website URL: http://panamericanconcrete.com/
AdverGroup assisted this local Concrete Contractor in developing a professional contractor website for their concrete company located in Bensenville, IL 60106
AdverGroup invites you to explore this "search engine optimizied" corporate website, which demonstrates our ability to conquer search engine results in your local area. The objective of this website was to implement SEO and showcase images of their projects.
Web Design Client: Hard Rock Concrete Cutters, Inc.
Client Location: Wheeling, IL
Website URL: http://hardrockconcretecutters.com
AdverGroup assisted this local Concrete Cutting Contractors in developing a professional contractor website for their concrete saw cutting company located in Wheeling, IL.
AdverGroup invites you to explore this "search engine optimizied" ecommerce website, which also demonstrates our ability to stream high definition video on your company website. As this project included the production of two video commercials which included professioanl voice over and logo watermarking of client provided videos. All creative media production was performed in house by AdverGroup Satff. Additionally this client sells products and wished to improve upon sales by adding an ecommerce section to their new website.
This video tutorial demonstrates how to implement lightbox galleries within Joomla Articles, as well as with in the k2 Article component.
As with any function ability, there are various 3rd party components that will provide any given function ability.
This article documents the step-by-step process and provides links to the plugin and module utilized in this video tutorial.
Web Design Client: Metro Square Dental Care
Client Location: Des Plaines, IL
Website URL: www.metrosquaredental.com
AdverGroup assisted this local Dental Group in developing a professional website for their local Dental Practice which is located in Des Plaines, IL.
AdverGroup invites you to explore this website, which demonstrates our ability to stream video on your company website. As this project included the capture and logo watermarking of client provided videos. This project also included location and staff photography. Additionally, ww have provided various printing services for this cleint which include Buisiness Cards with an area to document their clients next appointment on, aswell as calender cards.
Web Design Client: The National Association for Disabled Workers (NAIDW)
Client Location: Fox Lake, IL
Website URL: https://naidw.org
AdverGroup assisted this nationally recognized Nonpartisan 501(c)(3) non-profit educational & humanitarian organization in developing an ADA Compliant community website for it members. This website offers secure login and multi-level paid memberships. There are free member ships and various membership profile types which allow higher tier members to have additional information in their profile such as business and website information. This website also provides a news blog, links to state resources, community groups, forum, streaming video and image galleries for members and a Facebook style "Activity Feed" for the membership section.
AdverGroup invites you to explore this website, which demonstrates the Community and multi level membership Web Design capabilities of the Joomla Content Management System. https://naidw.org
Healthcare.gov may be the most talked about website since the days of Facebook going public! Healthcare.gov is a healthcare exchange website created by and operated under the United States Federal Government as per the provisions of the Patient Protection and Affordable Care Act (PPACA) which was signed into law March 23, 2010. The PPACA was designed to serve the residents of the thirty-six U.S. states that opted not to create their own state exchanges. In order to achieve the goals of the PPACA, as with many other businesses, industries and endeavors, a service based website was required.
Healthcare.gov is the government website which was developed to provide a way for Americans to “comparison shop” between different possible health insurance options for an individual within his or her state, with a visual format somewhat similar to websites such as Amazon.com and Etsy.
While the Healthcare.gov website has been criticized and dragged through the mud, is it really a broken website or is all the noise created by those who oppose the politics behind the National Health Care initiative?
Web Design Client: In Business Real Estate
Client Location: Chicago, IL
Website URL: http://inbusinessrealestate.com/
AdverGroup assisted this Chicago based Real Estate and Property Management Company in developing a website that is capable of searching the Multiple Listing System (MLS).
In addition to the custom filtering for various Chicago Neigborhoods and suburban communities, this Joomla CMS website allows In Business Real Estate Staff Members to have a web page for each Real Estate Broker.
AdverGroup invites you to explore this website, which demonstrates the Real Estate Web Design capabilities of the Joomla Content Management System. http://inbusinessrealestate.com/
Web Design Client: Jesus Was Born Shirts eCommerce
Client Location: Chicago, IL
Website URL: http://jesuswasbornshirts.com
AdverGroup assisted "Jesus was Born Shirts" in developing a custom eCommerce and shopping cart website using the Joomla CMS and the Virtuemart eCommerce Component.
"Jesus was Born Shirts" was founded by John LaRoy and Brendan Meaney who are are lifelong friends who grew up in the Chicagoland area and are extremely proud of "Sweet Home Chicago." Having traversed the globe in search of a good time, Chicago still tops their list as the best place in the world, so great in fact, along with many modern day archaeologists, John and Brendan assert that “Jesus was born in Chicago.”
Now they’re telling the world the best way they know how: on a perfect-fitting, conversation-starting, soft-like-you’ve-worn-them-for-years T-shirts.
AdverGroup invites you to explore this website, which demonstrates the eCommerce and shopping cart capabilities provided within the Virtuemart Component. http://jesuswasbornshirts.com
Web Design Client: PolyOutlet eCommerce
Client Location: Buffalo Grove, IL
Website URL: http://polyoutlet.com
AdverGroup assisted PolyOutlet in developing a custom eCommerce and shopping cart website using the Joomla CMS and the Virtuemart eCommerce Component. AdverGroup also assisted by including product photography for this local client that is in Buffalo Grove, IL.
PolyOutlet.com provides quality printed logo plastic garment bags on a roll and non printed plastic garment bags on a roll for Retail Stores, Boutique's, Bridal Stores, Dry Cleanering Companies and more!
The owner of PolyOutlet found AdverGroup Web Design by searching Google for a local Buffalo Grove web designer. Searching Google yielded AdverGroup Web Design as the #1 organic result (a testament to AdverGroup's SEO techniques). After a short conversation on the phone, AdverGroup and PloyOutlet met in person and quickly began development of the PolyOutlet eCommerce Website.
AdverGroup invites you to explore this website, which provides demonstrates the eCommerce and shopping cart capabilities provided within the Virtuemart Component. http://polyoutlet.com
Web Design Project Details and Website Features:
- Joomla CMS Installation and Configuration
- Custom Joomla Template
- Virtuemart eCommerce Component Installation and Configuration
- Shopping Cart with Customer Account Management
- Product Configurations for Custom Fields and Product Attributes
- Sitemap Customizations for Virtuemart Component
- Newsletter Component for Email Marketing
- SEO Expansion
- Store Search Functions
- Social bookmarking
- Art Department Custom forms for Uploading Artwork
- Product Photography
AdverGroup's close proximity to Buffalo Grove, IL provided this eCommerce client with a local option when they were seeking an eCommerce web design company local to Buffalo Grove. We worked closely with this client in developing custom field in their Virtuemart store that are spefic to their product type. Additionally, our custom video tutorials assists their staff in understanding the nuts and bolts of what it takes to manage a successful eCommerce and shopping cart website.
Managing your own eCommerce shopping cart website can be easy and painless! Contact AdverGroup Web Design today for assistance in developing your eCommerce website!
Web Design Client: Judith Barath
Client Location: Oak Brook, IL
Website URL: http://judithbaratharts.com
We are thrilled to have worked with such a talented local Artist on this web design project! Judith Barath is a contemporary fine artist inspired by nature. Additionally, Judith is an avid traveler of the world discovering and reflecting the beauty of exotic places in her professional photographs. Her Oil Paintings, Digital Art and Photography demonstrate the depth and versatility of her incredible talents.
AdverGroup assisted Judith in developing a custom website that would allow her to display her collection of fine art and travel photography to the world!
Judith Barath invites you to explore this website, which provides a vast collection of her life’s work. http://judithbaratharts.com
This article provides a brief video tutorial which demonstrates how to create and/or clone items using the Virtuemart eCommerce Solution in your Joomla Website.
AdverGroup Web Design specializes in installing and configuring Virtuemart for clients seeking an out of the box Shopping Cart solution for eCommerce Websites. We often recommend the use of Virtuemart as it provides an easy-to-use eCommerce Solution for the Joomla CMS.
VirtueMart is an Open Source E-Commerce solution (a Component or Plug-in) for the Joomla! Content Management System. It can be run as a Shopping Cart, or in Catalog mode. In order to utilize Virtuemart you need to install Joomla! first (as the "Framework"), and then install & configure VirtueMart. This component provides a total shopping cart and invoicing eCommerce extension to the Joomla CMS.
Here at AdverGroup Web Design in Arlington Heights, IL we teach our clients how to be good content managers. So we have produced a series of basic training video demonstrating Joomla and many Joomla 3rd Party Components.
Are you having an issue with your Virtuemart Shopping Cart not working? As an ecommerce Website Developer, we have developed a multitude of Virtuemart websites. Having developed numerous ecommerce websites in Joomla 1.5 and Joomla 2.5, utilizing Virtuemart 1.0 and Virtuemart 2.0, AdverGroup Web Design has become very effective at troubleshooting Virtuemart.
In using Virtuemart 2.0 we have incurred a common issue whereas the AJAX shopping cart would randomly stop working. After months of effective use, this issue seemed to come out of no where on many Virtuemart 2.0 websites. Upon searching for a solution using Google, we discovered this to be a common issue. This article provides details on how to remedy this issue.
Joomla is an award-winning content management system (CMS), which enables users to build Web sites and powerful online applications. Many aspects, including its ease-of-use and extensibility, have made Joomla the most popular Web site software available. Best of all, Joomla is an open source solution that is freely available to everyone.
Joomla is the most expandable and easy to use open source content management system available today! One of the most important facets of Search Engine Optimization is maintaining a fresh updated website. The easy-to-use content management tools provided by Joomla make this easy for any business owner/website owner that is not a professional web designer.Therefore, AdverGroup recommends Joomla as our number one choice in open source Content Management Systems.
Here at AdverGroup teach our clients how to be good content managers. So we have produced a series of basic training video demonstrating Joomla and many Joomla 3rd Party Components.
Is your Business located on Google Maps and Google Places for Business?
If not, it should be! Despite the simple fact that search engines such as Google and Yahoo have replaced the stone aged telephone books, both of these search engine titans also possess business listing services. Google has Google+ Places and Zagat, while Yahoo has Yelp. All which utilize map based business listings. These map based business listings assist consumers in finding business near their physical locations. This is even more relevant in today’s age of mobile devices, such as smart phones and tablets.
For instance, as a consumer is driving on the Kennedy Expressway in Chicago. A person in this vehicle is seeking a coffee shop nearby. They grab their iphone, open their web search and enter coffee shops. Their mobile device will provide map results, prior to providing web page results because the search engine has detected that they are mobile. Will your business show up if a smart phone or tablet user searches for your business type? If your business is not listed on Google Places for Business or Google+ Local then the answer is no!
Despite any modifications Google Search may implement in their search algorithms, depth of valuable content will always reign supreme. That being said, making sure your content is meta-tagged properly may be the single most important part of optimizing your website for search engines.
I always tell my clients that search engines like Google, Yahoo and Bing are not going to put words in your mouth! In other words, if you are a "Plumber", then search engines will not assume that you provide "Hot Water Heater Repair Services" or "Sump Pump Repairs" unless there are "titled articles" along with text content, meta description and keywords which exist on your site communicating this.
This article demonstrates the basic fundamentals of Search Engine Optimization (SEO), specifically coding metadata such as meta descriptions and meta keywords into your websites content and articles. Additionally, this article provides a real working tool "the Meta Tag Analyzer", which will assist you in ensuring that your content and meta elements are accurate and in harmony with one another.
The words and phrases that you utilize in this "meta data" is not a guessing game. You can also use the "Meta Tag Analyzing Tool" to assist you in knowing exactly which phrases and keywords to use (specific to each article's content).
Many of our blog items provide in depth information for the average web design client. However, as a premier Joomla Web Developer located in the Chicago area, we often resolve common issues with Joomla website configurations, templates, components, modules, etc....
As a web developer with extensive experience with Joomla and Joomla 3rd party components, we sink our teeth into issues like this and often remedy issues that few Joomla developers can. Recently we resolved a very common issue with the Kunena Latest Activity Module.
There are a variety of Joomla modules that can achieve a sliding or rotating image effect on your website. This module can be useful in displaying a number of photos or images along with text within your Joomla website. The S5 Image Fader is a great way to display banner ads and rotate through the images on your website with a nice fade effect plus many other options.
This article provides a tutorial on how to update the S5 Image Fader using the Joomla Content Management System. *The steps provided below are assuming that this module has been installed and has been created to exist in your module manager.
Back in the day, consumers relied on newspapers and/or the yellow pages to gain information and/or to select a contractor or business. With the birth of the Internet, it is clear that most people now rely on their favorite search engine to assist them in researching and selecting their contractors or company to do business with. Many of us have become so accustomed to using search engines, that it is really hard to believe that search engines did not even exist until about 1990.
Before getting into the nuts and bolts of what SEO is all about, it is important to understand the basic mechanics behind search engines. What is a search engine? A web search engine is designed to search for information on the World Wide Web, in which results are generally presented in a line of results often referred to as "search engine results pages (SERP's)". Unlike web directories, which are maintained only by human editors, search engines also maintain real-time information by running an algorithm on a web crawler. One of the first "all text" crawler-based search engines was Web Crawler, which came out in 1994. Unlike its predecessors, it let users search for any word in any web-page, which has become the standard for all major search engines since.
I was recently developing a Joomla Website for a client who provided screenshots demonstrating their services. Embedding these images worked well for the article at a glance. However, what happened when a front end user clicked on the image? Using the typical linking function provided in the Joomla Article editor, you could link to a larger version. However this larger version was simply a link to the actual JPG. This resulted in taking the user outside of your Joomla Websites Structure and into your Internet browser to view the actual JPG File. This was not appealing to the eye, nor for the sites overall content navigation.
As a result of the detailed images (screenshots) that the client provided, this project required the ability to zoom in on these large images. This article provides directions on how to achieve light-box image function ability for images embedded into Joomla Articles.
Even as Facebook currently enjoys recent gains in the stock market, questions continue to whirl in the media about how Facebook plans to satisfy investors in moving forward with a plan to monetize?
What does the monetization of Facebook really mean to its users? Is it possible that Facebook will require paid memberships, or will Facebook be able to satisfy its shareholders without asking it's members to foot the bill? This article reviews Facebook's stock performance history and explores the real mechanisms that Facebook is already implementing to monetize its successful social network.
Leonardo Di Caprio is one of the most famous actors in the world. Leonardo has shown the ability to choose great roles, starring in movies from Inception and Gangs of New York to Titanic and Catch Me if You Can. It seems he can also choose great software. His new site LeonardoDiCaprio.com runs Joomla. This is a particularly interesting site in its design and its navigation.
Who else uses Joomla? Leo joins the ranks of numerous other big names that use Joomla. Other big names that use the Joomla platform include Major Television Networks, Retailers, Car Manufacturers and even Government Agencies. Names such as McDonalds, Jaguar, Pizza Hut, MTV, Sony Pictures, Mexico City and even the United Kingdoms Ministry of Defense.
As many business owners have come to realize, having a quality web site for your business is no longer an option, it is a requirement. Where many business owners have gone wrong, is in thinking that just a having a simple info page satisfies the “web site requirement”. The key word is quality, not just in regards to design but in regards to SEO!
I will get straight to the bottom line in saying: Using a FREE WEB SITE BUILDER such as Wix, GoDaddy’s Website Builder, Jimdo and Zenfolio provide only one true benefit to businesses on a budget, it is FREE. That single benefit of providing a “free website builder” is actually costing you more in lost revenues due to its weakness in Search Engine Optimization. Additionally, sites like Wix and Zenfolio cost much more on annual term to host. So your FREE WEB BUILDER is not exactly free. Compare Wix hosting with website at over $200 annually, to GoDaddy which will cost roughly $80 per year using Joomla or Wordpress.
Blogging is an important factor in regards to Search Engine Optimization. As Google and other search engines seek content rich websites that are frequantly updated and visited by unique visitors. Therefore, utilizing ablog on your website is important.
When it comes to blogging on your Joomla website, AdverGroup Web Design in Chicago recomends using the K2 Blog Component developed by JoomlaWorks. Using K2, you can transform your Joomla! website to a news/magazine site with author blogs, product catalogs, work portfolio, knowledge base, download/document manager, directory listing, event listing & more, all this bundled under one package!
JOOMLA ERROR SOLVED: Joomla Admin Section Menu Manager Issue.
After performing Akeeba Back ups and jump starting the back up on to a godaddy hosting package I was unable to update or access and menu items in the Joomla Menu Manager of the administration section. This issue also surfaced after performing upgrades form past versions of Joomla to 2.5. Being that my clients website was hosted with Godaddy, I was required to communicate with Godaddy Technical support who conveyed that this is a common issue to which no solution has been achieved. After hours of troubleshooting with no help from GoDaddy Support (whose only advise was to rebuild the site from scratch), I was able to solve this issue!
This video tutorial demonstrates how to create a PDF that can turn pages. In order to achieve this function we have employed the use a component that was developed by http://www.joomplace.com. The Flash Magazine Deluxe Joomla Component provides an attractive page peeling effect for PDF viewing.
This Joomla! Flash Magazine component helps you to set off your online flash book, magazine or sales catalogue with special flipping pages effect. Users can manually list online magazine pages with the mouse cursor and navigate the content using user-friendly controls. There is a possibility to flip the book's pages in automated mode too.
Yes, it is true that Google Places is no more! However the replacement of Google Places with Google Plus Local is a logical move for Google. As Google aims to topple Facebook and Twitter as the web’s leading online communities, “Google Plus” is their vehicle to do so. This article provides an in-depth look into Google and Google’s products that relate to Google Plus and Google Plus Local. If you can afford a moment to read this article, you will understand how significant the birth of Google Plus Local is, as it relates to Google’s big picture.
Why does it make sense for Google to enter the Social Networking arena? With the creation of “Google Plus” and now Google Plus Local, Google plans to merge all of their technology under one roof! Google has been strategically building their tools to dominate the online industry. After search engines, Google has been leading the innovative mapping industry with Google Maps. With Google owning the map market, you can assume that they have all the pieces in place to bring a “local” appeal to any social community they may be involved in developing.
With the advent of Web Content Management Systems, began an era where a regular person could easily update, edit, publish and modify a web sites content using a web based control panel. This means a person without web design training or expensive software programs could update their website as easy as posting status, text and images on social networking sites such as FaceBook or LinkedIN. A much added bonus is that, those who have developed their sites in a CMS no longer suffer from paying expensive hourly maintenance fees as they manage to keep their site up to date.
Features and function abilities of the various Content Management Systems differ from system to system; many simpler systems showcase only a handful of features, while others are much more complex and powerful. The industry offers “Open Source” (Free & Community Driven) and “Proprietary” (PAID and Custom Developed) systems. Both Open Source and Proprietary Options offer pros and cons. Whereas Open Source options, such as Wordpress and Joomla have proven to be a more cost effective solution for many small business owners. While Proprietary Systems are custom developed resources that are built to achieve special function ability, security features and compatibility to offline systems. However in current times, it is a safe assumption that Proprietary software's role as the primary innovator in the global market is most certainly over. As I often say myself, “Why try to rebuild the wheel, this has been done before”. Being that Open Source solutions are community drivin, the envelope is constantly being pushed!
Before proceeding it is important to understand what "Copywrite" is and means: Copywriting is the act of writing copy (text) for the purpose of advertising or marketing a product, business, person, opinion or idea. The addressee (reader, listener, etc.) of the copy is meant to be persuaded to buy the product or service that is advertised, or subscribe to the viewpoint the text communicates.
Good web copy is developed in way that provides an easy and informative read for your website visitors, while frequently hitting on all the key words and phrases a search engine may seek when querying the internet. Sounds easy enough, right? ....well not exactly! Obviously humans digest web content differently than robot algorithms set to scan your site's content. The challenge in developing web copy that suits both search engines and site users.