Web Design, Development and Video Production for Carroll Seating Company in Wood Dale, IL
Website Design Client: Carroll Seating Company
Location: Wood Dale, IL 60191
Carroll Seating is a specialty contractor that provides custom seating solutions, casework, millwork and specialty furniture and lockers for various types of industries including Sports, Entertainment, Schools and Educational Facilities, Government Agencies, Public Facilities, plus Healthcare and Medical Facilities. Their website was in need of upgrading. Even though their existing site had a lot of content, the site was not mobile friendly and much of their content was un-organized and improperly coded for SEO. In the past, they had worked with various designers and SEO specialists. Having various website designers over the years, their website needed some reorganization and some cleaning up. From the front end the site looked pretty good. But when you popped the hood and took a close look at the content, there were many deficiencies in the way the content was written, coded and how the site performed. Additionally, the site was not communicating much of their recent work and new services that they provided.
Professional Video Commercial included in this Website Redevelopment Project in Wood Dale, IL
When it was time to redevelop their company website they began meeting with various local website design and development companies. They had worked with AdverGroup previously, as they hired us to produce a corporate video commercial for them. When it was time to redevelop their company website, they set a meeting with us to discuss the details with us. After meeting with various other local web design companies and meeting with AdverGroup, they decided that we were the best choice among local website design companies to help them redevelop their company website.
Contractor Website Design Functionality Provided for Carroll Seating Company in Wood Dale, IL
- Custom Contractor Website Design / Re-Development using the WordPress Website Platform. Included installing all required plugins, widgets and components required to deliver a good user interface that ensures a good user experience for this specialty contractor that installs custom auditorium seating solutions.
- Custom Video Header: In order to set this local specialty contractor apart from their competition, we included an animated video header that exhibits the installation of custom auditorium seating solutions.
- Content Creation: Though this client already had a website, their pre-existing content was poorly written and did not at all satisfy the effort to conquer search engines. Therefore, our team at AdverGroup wrote all new content with the objective to conquer search engine results pages for local geographical areas.
- Search Engine Optimization (SEO): We coded all metadata on their homepage and webpages, we also produced Search Optimized Blog Content and SEO Blog Configuration plus SEO Optimized Content Creation for this specialty contractor that installs custom auditorium seating solutions.
- Creation of Custom Graphics to Support the New Web Design Template. This included creating a new company logo that you see included on this website article.
- Custom SEO portfolio template to exhibit client’s project portfolio. All while implementing a Search Optimized Strategy for intelligently formatting and titling content with the intent to conquer SEO. This section of the website allows the client to feature their past work, while also providing a vehicle to grow their website with intelligently titled articles.
- Creation of custom website Favicon.
- Included configuration of Google Analytics and Google Webmaster Tools.
- Professional Photography for Contractor Web Design: We visited this client’s various facilities to capture professional photographs of their work on site and in action.
We develop professional contractor websites that help our clients grow their client base. Beyond being a local website design expert near Wood Dale, IL we are also experts in Search Engine Optimization (SEO).
Contractor Web Design FAQ for Carroll Seating Company
Why did Carroll Seating need their existing website redeveloped?
Even though the existing site had plenty of content, it wasn’t mobile friendly and much of the content was unorganized and improperly coded for SEO, so it wasn’t communicating their recent work and new services effectively.
Why did Carroll Seating choose AdverGroup for their website redevelopment?
AdverGroup had previously produced a corporate video commercial for Carroll Seating, so after meeting with various other local web design companies, they decided AdverGroup was the best choice to redevelop their company website too.
What does the custom video header show on this contractor website?
The animated video header exhibits the installation of custom auditorium seating solutions, helping set Carroll Seating apart from other specialty contractors.
What industries does Carroll Seating’s custom portfolio template showcase?
The SEO portfolio template exhibits their project work across sports and entertainment venues, schools and educational facilities, government agencies, public facilities, and healthcare and medical facilities.
Did AdverGroup create new content for this contractor website?
Yes, since the pre-existing content was poorly written and didn’t satisfy the effort to rank well, AdverGroup’s team wrote all new content aimed at conquering search engine results pages for the local geographical areas Carroll Seating serves.
Contact AdverGroup today for assistance in achieving a professional contractor website design, similar to what we delivered for this local Wood Dale, IL contractor. Visit our contractor web design services page to see how we build SEO-optimized websites for specialty contractors nationwide.



