K7W Deck Building | Contractor Website Design & Video Production in Arlington Heights
Website Design Client: K7W Deck Building Contractor
Location: Arlington Heights, IL
K7W is a contractor specializing in building wood and composite decks for clients in Arlington Heights and its surrounding suburbs. In fact, they build decks for clients throughout the Chicago area. This client already had a website but was not happy with its performance. They were aware that it was lacking in the area of search engine optimization (SEO), plus it did not adequately demonstrate their business because the old website was mostly using stock images. K7W was happy to find AdverGroup for many reasons: we are also local to Arlington Heights, we have a firm grasp in understanding SEO, and we could take photos and video of their actual work in progress and completed jobs. The outcome of this project was a new search optimized website and a video commercial with professional voiceover that would help them promote their business.
Contractor Website Design Functionality Provided for Local Deck Building Contractor in Arlington Heights
- Custom Contractor Website Design / Re-Development using the WordPress Website Platform. Included installing all required plugins, widgets and components required to deliver a good user interface that ensures a good user experience for this local deck builder’s prospective clients.
- Custom Video Header: In order to set this local deck builder apart from their competition, we included an animated video header that shows deck building services in action.
- Content Creation: Though this client already had a website, their pre-existing content was poorly written and did not at all satisfy the effort to conquer search engines. Therefore, our team at AdverGroup wrote all new content with the objective to conquer search engine results pages for local geographical areas.
- Search Engine Optimization (SEO): We coded all metadata on their homepage and webpages, we also produced Search Optimized Blog Content and SEO Blog Configuration plus SEO Optimized Content Creation for this deck building contractor website design.
- Creation of Custom Graphics to Support the New Web Design Template. This included creating a new company logo that you see included on this website article.
- Custom SEO portfolio template to exhibit the client’s project portfolio. All while implementing a Search Optimized Strategy for intelligently formatting and titling content with the intent to conquer SEO. This section of the website allows the client to feature their past work, while also providing a vehicle to grow their website with intelligently titled articles.
- Creation of custom website Favicon.
- Included configuration of Google Analytics and Google Webmaster Tools.
- Professional Video Commercial Production: AdverGroup visited many of this client’s active and completed projects to capture custom video and photography of this contractor’s work. We then produced a professional voiceover that accompanied the video. The end result was the professional video commercial that is now embedded into their new contractor website.
Professional Photography for Contractor Web Design
We visited this client’s facility and captured professional photographs of their work on site and in action.
AdverGroup develops professional contractor websites that help our clients grow their client base. Beyond being a local website design expert near Arlington Heights, IL we are also experts in Search Engine Optimization (SEO).
Contractor Web Design FAQ for K7W Deck Building
Why was K7W’s old website holding their deck building business back?
Their previous site was lacking in search engine optimization and mostly used stock images, which did not adequately demonstrate their actual deck building work to prospective clients.
Why did K7W choose AdverGroup over other web design companies?
AdverGroup is local to Arlington Heights, has a strong grasp of SEO, and could visit job sites to capture real photos and video of K7W’s actual work in progress and completed decks, rather than relying on stock imagery.
How was the video commercial for this deck builder produced?
AdverGroup visited many of K7W’s active and completed projects to capture custom video and photography of the deck building process, then produced a professional voiceover to accompany the footage.
What areas does K7W Deck Building serve?
K7W specializes in building wood and composite decks for clients in Arlington Heights, the surrounding suburbs, and throughout the greater Chicago area.
Did AdverGroup create a new logo for K7W?
Yes, custom graphics were created to support the new web design template, including a new company logo for K7W Deck Building.
Contact AdverGroup today for assistance in achieving a professional contractor website design, similar to what we delivered for this local Arlington Heights contractor. Visit our contractor web design services page to see how we build SEO-optimized websites for deck builders and contractors nationwide.
