Karla Guccione, Web Designer
Google and Microsoft Reduce Workforces, Both Hint at Advances in Artificial Intelligence (AI)
Is the current economic crisis the real reason for tech industries recent reduction in workforces? Yes, the economy is in bad shape. Interest’s rates are high and inflation is climbing, but it is also evident that the recent leaps and bounds made within the developments of Artificial Intelligence (AI), is making it easier for BIG TECH to part with their employees.
Google Cuts 12.5% of Workforce in 2023
First, to put Google cuts in context: in Q3 2021 Alphabet Inc. reported 150,028 total employee’s. On January 20, 2023 Sundar Pichai CEO of Google and Alphabet released a statement “A difficult decision to set us up for the future”. His statement goes on to convey that “We’ve (Google) decided to reduce our workforce by approximately 12,000 roles” (12.5% of their company). Later in the statement he says that the company is pivoting and recalls Google “to be AI-first years ago led to groundbreaking advances across our businesses and the whole industry.”
SEO Web Design, Video Commercial in Highland Park for Escobar Painting Contractor
Website Design Client: Escobar Painting Inc.
Location: Highland Park, IL
This local painting contractor already had a website but was not happy with the current web design company. The owner of Escobar Painting just felt that their former web designer was just not familiar enough with the local service area they wished to conquer, and was simply not being productive. They were slow to post updates and they saw little benefit from the high monthly fees that they were paying for search engine optimization. The goal was to find a local web designer that could help them conquer local service areas and help them understand how to update their own website so that they could grow their websites project portfolio with the intent to conquer SEO.
Appointment Booking Reservations Wordpress Website Design Chicago Wake Surf Boat Rental
Website Design Client: Wake Surf Boat Rental in Chicago
Location: Chicago, IL
This Veteran owned business was looking to have a website developed for their Wake Surf Water Sports and Boat Rental Business in the City of Chicago. When this business owner was seeking a local web designer in Chicago, the main objective was to make sure that this web designer could meet the clients objectives.
eCommerce SEO Web Design in Wheeling for local Florist | Wordpress WooCommerce
Website Design Client: Ali Dream Flowers
Location: Wheeling, IL
This local florist already had a website but knew that it needed to be updated. Her website was built in Wordpress and had a good amount of products already existing in WooCommerce eCommerce system. Though she had many products the store was poorly organized and no SEO metadata had been entered. This client knew that it was useless to have a pretty website if nobody could find it. She was able to update certain parts of the site but could not update other parts. She needed a professional Wordpress website designer nearby that could help her make the required design and SEO tweaks to help her website become successful.
Alina with Ali Dream Flowers found AdverGroup by using a search engine. After meeting with John with AdverGroup, she felt comfortable realizing that he was more than just a web designer he also posses the extensive knowledge relative to Search Engine Optimization (SEO) that she sought.
Joomla 4 Basic Training: Learn How to Create Articles with SEO in mind!
This video tutorial demonstrates how to edit, create and/or duplicate Joomla articles and modules using the Joomla 4 content management system.
Joomla is a robust website software or platform which provides endless expandability by using components, plugins and modules. There are plenty of SEO plugins for Joomla that can help you navigate search engine optimization. However, the most important thing about SEO is having a strategy. The strategy that I found to be successful is expanding my website to include intelligently titled articles which targets search engine users that enter in specific keywords and phrases.
Website Design, Before and After Image Slider, and SEO for Virtual Exterior Designer
Website Design Client: Mirk Studios
Location: Chicago, IL
When Mirk Studios planned the redevelopment of their exterior virtual design company website, they obviously sought a better version of their existing website. However, with with more of a focus on SEO. Being a real estate related service contractor, Mirk wanted to duplicate the "Before and After" sliding component used on their old website and all industry competitors. Being a creative studio, they also sought a platform that they could act as an "administrator" to update their site all on their own.
The owner of Mirk Studios owner found AdverGroup web design from a referral, from an a mutual industry contact: Virtual Assistant, Instagram Content Creator and Social Media Influencer Ana Canon. After an introduction from Ana, we discussed the wants and desires the client had for their new company website. The owner of Mirk Studios liked what he heard and decided to move forward with AdverGroup as their web designer for their new Mirk Studios Website.
Ohana Poke in Arlington Heights | Restaurant Website Design and Food Photography
Website Design Client: Ohana Poke Bowl
Location: Arlington Heights, IL 60004
This new poke bowl (sushi) restaurant owner was looking for a local website designer that was near their new location in Arlington Heights, IL. While searching Google for a local web designer, they found AdverGroup Website Design. They were also happy to learn that we provide professional food photography, along with menu design and printing. After a brief phone conversation they knew that we were the best website design option for them.
Sherwin-Williams Chicago Fiesta Latina | Website Design and Video Production for Painting Contractors
In 2023, as Sherwin-Williams Latin American Resource Group prepares for their 2nd annual Fiesta Latina, they asked AdverGroup to assist in producing two video commercials to help promote the upcoming events. One video is narrated by a Spanish speaking narrator and another version narrated by an English voiceover artist with a Spanish Accent. The video footage which was captured at the 1st Annual event in 2022 was repurposed and used to promote the upcoming event in 2023!.
Sherwin-Williams is a paint manufacturer who ares about the painting contractors that they supply paint to. In efforts to provide more resources to Latin American painting contractor Sherwin-Williams formed their Latin American Resource Group. This group helps painting contractors and companies realize other resources for their business to help them become successful. One example is how Sherwin-Williams brought AdverGroup Web Design onboard. By introducing many of their painting contractors to AdverGroup, Sherwin-Williams is helping their contractors achieve more new business, when they have a professional painting contractor website that is search engine optimized.
Please take a moment to view the various videos produced by, and gallery of images captured by AdverGroup Web Design.
Google Announces Plan to Purchase the Thompson Center in Chicago
Alphabet Inc. announces their intent on “Bringing Google to Chicago’s Thompson Center.” The company announcement posted on July 27, 2022 under Google’s Company News section, conveyed the company’s plan to purchase the Thompson Center and “support (their) engineering work in Chicago,” in effort to “advance the growth of Google’s partners and customers across the Midwest and nationally”.
While Google, and their parent company “Alphabet Inc.” (both mostly known for their Search Engine Console) are both headquartered in the same Mountain View, California corporate complex, known as the “Googleplex.” The Googleplex has been reported to possesses roughly 2 million square feet of office space, the Thompson Center is not far behind with approximately 1.5 million square feet, spread across 17 floors of office and retail space.
Shopify eCommerce Web Design, SEO and Video Production | Toner Ink Store in Elk Grove Village
Website Design Client: Toner Ink Store
Location: Elk Grove Village
This local Toner and Ink Store owner wanted to bring their products to a wider market. While they are already had a successful business that provided managed printer services, they sought a local eCommerce website designer near their business in Elk Grove Village to assist them with this eCommerce web design project.
After meeting with John with AdverGroup, this client realized that they needed more than just a basic web designer, they needed the total package. They needed a skilled Shopify website developer who could help them prepare their inventory for eCommerce. This included preparing an inventory data feed with product titles, descriptions, product weights, vendor info, pricing and links to images. Beyond that, this web designer or web development company needed to posses extensive knowledgeable relative to Search Engine Optimization (SEO), and pushing their products to sales channels like Google Merchant Center and Facebook Commerce Manager - Meta for Business.
AdverGroup just happen to be able to do it all. We did all of the above and even more. As AdverGroup also produced a professional video commercial and Every Door Direct Mail (EDDM) services.
